Nearly 1,500 companies entered F&B segment over past 5 years: Traxn

Posted by Sunita Sylvia on

Nearly 1500 companies have entered the food and beverages (F&B) segment in the country, raising $1.6 billion over the past five years, according to the latest numbers by Tracxn, a market intelligence provider for private company data. The influx in the F&B segment is disproportionately higher compared to the home, personal and lifestyle categories which saw about 600 new players entering the segment.

However, direct to consumer brands in the health food space have managed to raise just about $100 million, despite most companies claiming that the sub-segment will grow significantly post covid.

"Historically, the Indian consumer has strongly preferred taste-led snack categories such as potato chips, extruded snacks, chocolates, and cookies. Hence, it only makes sense to give consumers healthier options in these categories rather than expecting them to change their taste preferences suddenly to health bars and makhanas," said said Anish Basu Roy, founder, TagZ
Foods that is popular for its potato chips, and has recently launched gourmet dips and premium bar snacks.

For instance, health bars and makhanas accounted for a minuscule share of the Rs 80,000 crore healthy snacking segment in India last year with sales of Rs97 crore and 150 crore each.

This is despite snacking seeing a sudden surge in sales post covid, and are still growing at double digit. These segments saw huge panic buying during the first wave last year when consumers hunkered down in their homes due to coronavirus-related restrictions. Companies had expected the segments to slow down after mobility improved and out of home consumption occasions rose but it did not happen.

Research firm Kantar had forecasted snacking to grow by about 9%. About nine in 10 Indians or 88% said they are snacking more during the pandemic than before it, with millennials likely preferring snacks over meals, according to a 2020 study by Mondelez International and The Harris Poll, which covered nearly 6300 people across 12 countries.

Packaged salty snacks and biscuits are an over 65,000-crore market, and two of the largest categories within India’s fast moving consumer goods basket. While Indians prioritised snacks over meals over the past year , three-fourths of Indians have relied on snacks for nourishment and a majority of them are actively seeking snacks that are high protein and vitamin rich, the study added.

"It is improbable that consumers will completely ignore their taste preferences in their search for healthier snacks. The need of the hour is to innovate using global advances in food technology and provide the consumer with better-for-you chips, chocolates, and cookies," added Roy.



← Older Post


Comments


  • HOW I RECOVER $850 FROM FAKE INVESTMENT BROKER ONLINE

    I’m grateful to THE HACK ANGELS RECOVERY EXPERT for helping me recover my stolen Bitcoin. After losing funds to a fake platform, I felt hopeless. I am deeply grateful for their support. If you have fallen victim to a Bitcoin scam or any other form of cryptocurrency fraud, don’t give up. Reach out to THE HACK ANGELS RECOVERY EXPERT Contact:

    WhatsApp (+1(520)200-2320

    Email at support@thehackangels.com

    Website at www.thehackangels.com

    If you’re in London, you can even visit them in person at their office located at 45-46 Red Lion Street, London WC1R 4PF, UK.

    Bram Orrie on
  • HOW I RECOVER $850 FROM FAKE INVESTMENT BROKER ONLINE

    I’m grateful to THE HACK ANGELS RECOVERY EXPERT for helping me recover my stolen Bitcoin. After losing funds to a fake platform, I felt hopeless. I am deeply grateful for their support. If you have fallen victim to a Bitcoin scam or any other form of cryptocurrency fraud, don’t give up. Reach out to THE HACK ANGELS RECOVERY EXPERT Contact:

    WhatsApp (+1(520)200-2320

    Email at support@thehackangels.com

    Website at www.thehackangels.com

    If you’re in London, you can even visit them in person at their office located at 45-46 Red Lion Street, London WC1R 4PF, UK.

    Bram Orrie on
  • https://gist.github.com/yuhuuu1/1d5d530c47e816764b41e7893a33ba69
    https://gist.github.com/yuhuuu1/670d60915c5662dee5cb992245a79bf4
    https://gist.github.com/yuhuuu1/61784a283e6c6e3e915513e888b337a6
    https://gist.github.com/yuhuuu1/8927083598faa4edd494d692111009f8
    https://gist.github.com/yuhuuu1/8c03550a7f351a71483889e489f56e5b
    https://gist.github.com/yuhuuu1/f9f1f34b1dc06a904910884f5e0b5868
    https://gist.github.com/yuhuuu1/aab6ed5edd5efffd148b7ec695249cb8
    https://gist.github.com/yuhuuu1/50a7fdf8d42c4d1eb4f331db32ff0094
    https://gist.github.com/yuhuuu1/ff1b93d0cedb2b7208781eacf13f6c1f
    https://gist.github.com/yuhuuu1/3f153ed55a751fe7f4232691de53bd90
    https://gist.github.com/Das-Kanu-des-Manitu-gnzr-deutsch/34ef0d5d5445f7f7d451e016ebdc5d07
    https://gist.github.com/Das-Kanu-des-Manitu-gnzr-deutsch/c31e1dbbfe27debd369b8d3749954f9a
    https://gist.github.com/Das-Kanu-des-Manitu-gnzr-deutsch/624cf118e3ad93501da42eb6baed7eed
    https://gist.github.com/Das-Kanu-des-Manitu-gnzr-deutsch/80002285dd73fc137d2d2699dac05c58
    https://gist.github.com/Das-Kanu-des-Manitu-gnzr-deutsch/eba3e1523c650f3c5fee937ef92adc10
    https://gist.github.com/Das-Kanu-des-Manitu-gnzr-deutsch/11e26afc7abe5d8b9f844c6d3af3d333
    https://gist.github.com/Das-Kanu-des-Manitu-gnzr-deutsch/4e58cc64bd8e465faa95a1f6ae30b38d
    https://gist.github.com/Das-Kanu-des-Manitu-gnzr-deutsch/469fd35b148f828908d28047d892fef9
    https://gist.github.com/Das-Kanu-des-Manitu-gnzr-deutsch/e315e2433afc9f77e6f35fe11fc592e4
    https://gist.github.com/Das-Kanu-des-Manitu-gnzr-deutsch/4db35f86d6431220e25b4a2f8d7187e0
    https://gist.github.com/ganzer-film-deutsch/7d666ef297aba053fd985943d03be63c
    https://gist.github.com/ganzer-film-deutsch/71effd0bd5143990be9f5ff43f0e6daf
    https://gist.github.com/ganzer-film-deutsch/e2e61677adbce190ac9fdb90d6093088
    https://gist.github.com/ganzer-film-deutsch/e43fdc22038bfe439265aad8524c0dd4
    https://gist.github.com/ganzer-film-deutsch/9247c31cb5fd3ebda53653b0d9cd882a
    https://gist.github.com/ganzer-film-deutsch/490c1ac230b847279f8dfe8ce96c24b1
    https://gist.github.com/ganzer-film-deutsch/10e71ba8c2f72f8f2b1d3628fa01aa67
    https://gist.github.com/ganzer-film-deutsch/04a8a047ea22721a1358372076d7e506
    https://gist.github.com/ganzer-film-deutsch/fa5fe768d15bf87117da58b9edd13702
    https://gist.github.com/ganzer-film-deutsch/79d0248dd4c3277875cfdd80352ae0cb
    https://gist.github.com/stream-deutsch-hd/53fc163a63bc93c2f131fb4cedca8ff0
    https://gist.github.com/stream-deutsch-hd/efc49dd72222e2345a3105cda61ba67e
    https://gist.github.com/stream-deutsch-hd/493bdde6d34f8414989169d3d3cba88f
    https://gist.github.com/stream-deutsch-hd/f1f8db3d8efc97ba0a6e83bc2c51f8f3
    https://gist.github.com/stream-deutsch-hd/1376a16696594062170cbbccb89d1c27
    https://gist.github.com/stream-deutsch-hd/ca38b7478837771073d6264529e118e5
    https://gist.github.com/stream-deutsch-hd/37f64c48e32146c64f87e4d39d95b123
    https://gist.github.com/stream-deutsch-hd/8ed897810d04d45e1a978ea3d1092195
    https://gist.github.com/stream-deutsch-hd/e5afb710c133721b31d31d822f56ceee
    https://gist.github.com/stream-deutsch-hd/d36b54aee46c5f5a54012841c70640f7
    https://gist.github.com/ganzer-film-hd/ce1a1655b9b6b2bd08200dd6637c497e
    https://gist.github.com/ganzer-film-hd/32526ff13ff7d6be952c8fc4d4a8d296
    https://gist.github.com/ganzer-film-hd/cc7d9df52af8d10950d95571c2168806
    https://gist.github.com/ganzer-film-hd/e7305164437237fe375314b5316cc25d
    https://gist.github.com/ganzer-film-hd/80415ae999798265a183d4e2001e5ca2
    https://gist.github.com/online-anschauen-hd/1a0c627b78a9ffcd66b8d7e4887b57c3
    https://gist.github.com/online-anschauen-hd/224af957c9fa0d5a908f2cccc419f27e
    https://gist.github.com/online-anschauen-hd/6e0dfd6a6ca5da11ebeebd0f95ced24a
    https://gist.github.com/online-anschauen-hd/613a5d6a664727e1657aa13e672611d3
    https://gist.github.com/online-anschauen-hd/d9464b2453ef5070feb44c6847b0a3fd
    https://www.passes.com/filmechainsawmandeutsch
    https://www.passes.com/ganzerfilmchainsawman
    https://www.passes.com/filmetronaresdeutsch
    https://www.passes.com/ganzerfilmtronares
    https://www.passes.com/filmeafterthehuntdeutsch
    https://www.passes.com/ganzerfilmafterthehunt
    https://www.passes.com/balladofsmallplayerdeutsch
    https://www.passes.com/ganzerfilmballadofasmallplayer
    https://www.passes.com/filmeallesvollermonsterdeutsch
    https://www.passes.com/ganzefilmalleevollermonster
    https://www.passes.com/ganzerfilmthelastrodeo
    https://www.passes.com/ganzerfilmthelast
    https://www.passes.com/filmeblackphone2deutsch
    https://www.passes.com/ganzefilmblackphone2
    https://www.passes.com/filmealldasungesagtezdeutsch
    https://www.passes.com/ganzerfilmalldasungesagte

    sdfgdgdg on
  • https://gist.github.com/urmaritiromana/fa9f67599cea5cdf21bc8e33a6a8e235
    https://gist.github.com/urmaritiromana/0d75e69cfaffe485db90a6c08ea9b49b
    https://gist.github.com/urmaritiromana/cb907d090cacc103ce33c299d250b97f
    https://gist.github.com/urmaritiromana/c21d51bf76e426f302bf36e6468f9cb1
    https://gist.github.com/subtitratroman/6e77f7dca1887c76855a582715901008
    https://gist.github.com/subtitratroman/ea2a435a3e206ce5de1fd088d7989ea6
    https://gist.github.com/subtitratroman/76fb9ed74f12346335b7cd881f592919
    https://gist.github.com/subtitratroman/81a0b742fc875eb5fd71dc08b8d43fd5
    https://gist.github.com/subromana/8b4484f9fde3ae76b7cd907e4ff90fc3
    https://gist.github.com/subromana/81ca0007a9342943a87f6638df301a96
    https://gist.github.com/subromana/4472c89e5814971cef1d9a10a8af46df
    https://gist.github.com/subromana/52d416c12c184334440161d3df0932de
    https://gist.github.com/viziromana/f5207d644317287598d6067eac6d1a6f
    https://gist.github.com/viziromana/92f1c37c5b7ce05b540d3019f9c659a3
    https://gist.github.com/viziromana/0af635c2bfd898038255fd2dc08ad7b8
    https://gist.github.com/viziromana/8b6ac82a268b1446806f7df51610ab19

    gghgjfbgfh on
  • https://www.imdb.com/list/ls4157041412
    https://www.imdb.com/list/ls4157564454
    https://www.imdb.com/list/ls4157560339
    https://www.imdb.com/list/ls4157521693
    https://www.imdb.com/list/ls4157083480
    https://www.imdb.com/list/ls4157541343
    https://www.imdb.com/list/ls4157560338
    https://www.imdb.com/list/ls4157558766
    https://www.imdb.com/list/ls4157516980
    https://www.imdb.com/list/ls4157521696
    https://www.imdb.com/list/ls4157086225
    https://www.imdb.com/list/ls4157539859
    https://www.imdb.com/list/ls4157509989
    https://www.imdb.com/list/ls4157049312
    https://www.imdb.com/list/ls4157041435
    https://www.imdb.com/list/ls4157516985
    https://www.imdb.com/list/ls4157083485
    https://www.imdb.com/list/ls4157528106
    https://www.imdb.com/list/ls4157560360
    https://www.imdb.com/list/ls4157041437
    https://www.imdb.com/list/ls4157084638
    https://www.imdb.com/list/ls4157503303
    https://www.imdb.com/list/ls4157533890
    https://www.imdb.com/list/ls4157565319
    https://www.imdb.com/list/ls4157533895
    https://www.imdb.com/list/ls4157572526
    https://www.imdb.com/list/ls4157514911
    https://www.imdb.com/list/ls4157083481
    https://www.imdb.com/list/ls4157514913
    https://www.imdb.com/list/ls4157539858
    https://www.imdb.com/list/ls4157503306
    https://www.imdb.com/list/ls4157518437
    http://band.link/lAzuk
    http://bnd.lc/lAzuk
    http://bnd.lc/SBk3Y
    http://band.link/SBk3Y
    http://band.link/ZYxSB
    http://bnd.lc/ZYxSB
    http://band.link/f5F1v
    http://bnd.lc/f5F1v
    http://bnd.lc/cOo9f
    http://band.link/cOo9f
    http://band.link/rYCpD
    http://bnd.lc/rYCpD
    http://band.link/5rgN3
    http://bnd.lc/5rgN3
    http://bnd.lc/v8Y7A
    http://band.link/v8Y7A
    http://band.link/P9pBi
    http://bnd.lc/P9pBi
    http://band.link/lgLb3
    http://bnd.lc/lgLb3
    http://bnd.lc/NBbfc
    http://band.link/NBbfc
    http://band.link/nOAv7
    http://bnd.lc/nOAv7
    http://band.link/TDosK
    http://bnd.lc/TDosK
    http://band.link/lpJ0h
    http://bnd.lc/lpJ0h
    http://bnd.lc/hFeoM
    http://band.link/hFeoM
    http://band.link/MmoPb
    http://bnd.lc/MmoPb
    http://bnd.lc/rRCXu
    http://band.link/rRCXu
    http://band.link/BqD9z
    http://bnd.lc/BqD9z
    https://www.imdb.com/list/ls4157041492/
    https://www.imdb.com/list/ls4157521278/
    https://www.imdb.com/list/ls4157536859/
    https://www.imdb.com/list/ls4157512827/
    https://www.imdb.com/list/ls4157089313/
    https://www.imdb.com/list/ls4157533088/
    https://www.imdb.com/list/ls4157536876/
    https://www.imdb.com/list/ls4157565381/
    https://www.imdb.com/list/ls4157565389/
    https://www.imdb.com/list/ls4157575515/
    https://www.imdb.com/list/ls4157558784/
    https://www.imdb.com/list/ls4157571099/
    https://www.imdb.com/list/ls4157531559/
    https://www.imdb.com/list/ls4157575512/
    https://www.imdb.com/list/ls4157516832/
    https://www.imdb.com/list/ls4157082494/
    https://www.imdb.com/list/ls4157572770/
    https://www.imdb.com/list/ls4157521236/
    https://www.imdb.com/list/ls4157535276/
    https://www.imdb.com/list/ls4157090307/
    https://www.imdb.com/list/ls4157086479/
    https://www.imdb.com/list/ls4157048659/
    https://www.imdb.com/list/ls4157529385/
    https://www.imdb.com/list/ls4157565348/
    https://www.imdb.com/list/ls4157558792/
    https://www.imdb.com/list/ls4157508915/
    https://www.imdb.com/list/ls4157083963/
    https://www.imdb.com/list/ls4157518907/
    https://www.imdb.com/list/ls4157090181/
    https://www.imdb.com/list/ls4157535275/
    https://www.imdb.com/list/ls4157538645/
    https://www.imdb.com/list/ls4157081871/
    https://www.imdb.com/list/ls4157572777/
    https://www.imdb.com/list/ls4157049380/
    https://www.imdb.com/list/ls4157535278/
    https://www.imdb.com/list/ls4157528190/
    https://www.imdb.com/list/ls4157558109/
    https://www.imdb.com/list/ls4157519932/
    https://www.imdb.com/list/ls4157539844/
    https://www.imdb.com/list/ls4157558157/
    https://www.imdb.com/list/ls4157509823/
    https://www.imdb.com/list/ls4157576536/
    https://www.imdb.com/list/ls4157084276/
    https://www.imdb.com/list/ls4157559370/

    srsrssr on


Leave a comment