So, if you are thinking that TagZ is an odd-sounding name for a snack brand. You are not alone! We weren’t thinking 'snacks' while naming our brand. We were thinking of the best possible way to express ourselves as a GenZ brand. Hence, we chose a brand name which was inspired by the most popular internet lexicon for GenZ today - The Hashtag.
Why the goddamn Z at the end? Well, simply because whatever we say is unlikely to be understood by you unless you are Gen Z yourself.
The irregular fonts, the irreverent language and scant respect for upper-lower case rules - were all carefully chosen. To our unbiased and progressive GenZ minds conforming mindlessly to all these rules never made much sense.
We chose to go with black, white and a riot of other non-conformist colours. In our mind, we were always clear - this snack brand of ours was going to be no less than a rock band and hence needed the colours of one as well!
In all of this - the rules that really mattered to us - we don’t hide our nutrition labels away in a corner, we make them loud and bold.
대밤은 2020년 5월에 개설된 대구·경북 지역 특화 B2C 기반 오피사이트로, 원래 ’유달’이라는 사이트에서 리브랜딩된 곳입니다. 이름에서도 알 수 있듯, ’대구의밤’을 대밤